Acquisition is a difficult topic. Nevertheless, there are ways and means of attracting new prospects - and retaining them through effective lead generation.
Read MoreNews from the SAP Business One „Remote Control“ – CRM for Outlook
CRM for Outlook is an extension of the Microsoft Organisation Centre that makes it possible to interact with SAP Business One. Now a new version of the Boyum tool has been released, with new features.
Read MoreTwo in One: 6 Reasons for Integrating CRM and ERP
CRM and ERP - two systems for one company. Using Customer Relationship Management and Enterprise Resource Planning separately as software is quite common practice. Nevertheless, integrating the two systems also has its advantages. Six reasons in favour of CRM and ERP in one:
Read MoreUpdate: B1 Sales App for iOS
Now it's official. After we had already reported in detail about an app presentation here, a video about the SALES APP has now appeared on the official SAP B1 channel.
Read MoreOnline shops are also part of this
Once we lived in the countryside, then in cities and now on the internet. That's what the film "The Social Network" says. The success stories of online retail show that it is not only social networks that are tearing down the boundaries between the real and digital worlds.
Read MorePart 2: Introducing CRM in B2B sales
CRM software guarantees automatic success - this misconception runs deep. The advertising promises made by manufacturers of software specifically for B2B sales are certainly partly to blame. Although these can come true, they require commitment on the part of the company.
Read MorePart 1: CRM in B2B sales
Particularly in B2B sales, a CRM system finds its justified use. The demands in sales have grown and good data management is not only an advantage, but a necessity. We have listed here which process the system accompanies and which advantages these applications have.
Read MoreA bond for (successful) life: ERP and CRM linked
ERP and CRM linked? This is not only desirable, but necessary for the company's success. Close networking opens up new avenues, especially for small and medium-sized companies.
Read MoreERP&CRM - Part 3: Integration options
There is no getting round the integration of CRM and ERP. We discussed why integration is necessary in the first part of this series. In the second part, we looked at the necessary business processes. Whether all-in, only all systems or two software solutions from different providers - a lot is possible with CRM-ERP integration.
Read MoreSystematically manage sales with the sales funnel
Although there is Customer Relationship Management (CRM) software, re-engaging customers continues to be difficult for many companies. It is rare for firms – Apple being the best example – to repeatedly create demand for their offerings with new products. Instead, a company must entice customers through other means.
Read More